Cotton Incorporated Introduces Nonwoven Seal With Costco's Kirkland Signature Cotton Enhanced Baby Wipes

New York - Cotton Incorporated will introduce a new seal specific to nonwoven products with the release of Costco's Kirkland Signature Cotton Enhanced baby wipes in August. The wipes are the first nonwoven product to feature 15% cotton in this type product, providing the perfect introduction to the new seal.

"Cotton Incorporated is very proud to be a part of a new generation of nonwovens that bring the benefits of cotton to consumers. The new Cotton Enhanced seal allows consumers to easily identify a brand they trust with real cotton content," says Janet O'Regan, manager, nonwovens product marketing, Cotton Incorporated.

Cheryl Moran, category director, baby wipes, Nice-Pak Products, Inc., the supplier of the wipes adds, "The addition of cotton to the baby wipe provides a higher level of softness and durability. The Costco shopper trusts the Kirkland Signature brand to deliver premium products. This new product takes baby wipes to a premium level."

Polymer Group, Inc. (PGI) the producer of this new cotton enhanced material for the wipes. The company is using the advanced fabric formation capabilities of its Apex technology to impart a three-dimensional image into the material that provides enhanced cleaning performance compared to traditional products.

"Our Apex technology is well suited for handling cotton, because it enhances the performance attributes of the fiber," says Mike Disotelle, senior director North American consumer and specialty Wipes, PGI.

The Kirkland Signature wipe is the same extra-large size of 7.1"x7.9" of their current baby wipes, but has been upgraded to an eight-pack of 88 wipes each with three-dimensional graphics that provide better clean-up power. The product will be available on shelves beginning in August.

SOURCE: Cotton Incorporated