News | May 8, 2018

Datacolor Presents The Spectravision Digital Color Capture Solution For Previously Immeasurable Materials

Datacolor®, the world leader in color management technology, today announced the launch of SpectraVision, a solution that enables companies to objectively measure the color of previously immutable materials and communicate digitally, including multicolored prints, accessories, yarns, zippers and lace. This saves costs and considerably reduces the time from concept development to the end customer.

"Digital color assessment is the industry standard for textile, monochrome materials. All other materials, including 50 percent of the textiles, require a visual assessment - this is an inefficient, expensive and subjective process, "said Diane Geisler, Vice President of Marketing, Datacolor. "SpectraVision is ready to revolutionize the textile industry with the first solution that enables consistent, repeatable color measurement for the so-called" immeasurable ".

Brand manufacturers and suppliers using SpectraVision save up to 50 percent on ink acceptance costs by reducing the number of deviations, lowering the cost of preserving color standards, and minimizing physical pattern shipping. In addition, the system shortens development and production processes by weeks, which is particularly important for retail brands, which must respond quickly to trends in order to remain competitive in this fast-moving industry.

Visit to find out more about Spectra Vision.

About Datacolor
Datacolor, a global leader in color management solutions, provides software, equipment and services to ensure the correct color for materials, products and images. The world's leading brands, manufacturers, creatives and end users have been choosing Datacolor's innovative solutions for more than 45 years to get the right color evenly.

The company provides its products, services and support services in more than 100 countries in Europe, America and Asia. Datacolor's services include textiles and clothing, paints and coatings, automotive, plastics, photography and design. For more information, visit :