Color brings vitality to everything we do. Whether developing a corporate identity, a brand, a new product, color has the power to create an impression that separates your image or product from everyone else's. It is, for many, the defining element of your product's personality.
Defining your color and ensuring its accuracy every time it appears is fundamental to long-term success. X-Rite is a global leader in quantitative color measurement and visual analysis. We pioneer innovative solutions that are scalable from a single location to a global, multi-facility enterprise. The results are improvements in productivity, time-to-market, and profitability.
Our Munsell Color enhances your ability to standardize color specification, viewing and measurement — tools that simplify color communication and minimize guesswork and misunderstanding.