Incog-Neato Leakproof, Designer Bed/Chair Pads Launches New Web Site

Tammy Cheskis, inventor and owner of the iParenting award-winning Incog-neato Leak Proof Protectors announced recently the launch of a new Incog-neato.com web site featuring her designer products. Her leakproof pads differ from others on the market thanks to the attractive fabrics she chooses and the unique quilting design. Ms Cheskis launched the new web site to make buying the leakproof pads easy for everyone.

"Most leakproof bed sheets make a distinctive crinkly sound which embarrasses a child and can really cause trauma," says Ms. Cheskis. "For adults with incontinence problems, the hospital bed pads are ugly. Incog-neato solves all these problems."

Three years ago, Ms. Cheskis began experimenting with fabrics and quilting designs until she created a product that can hold several pints of liquid, can stay put on a bed without straps and looks good. She found a combination of layered fabrics and bindings that worked well and laundered easily. In addition, the unique quilting pattern allows most of the pads to be folded for easy storage and transportation.

Insisting her product had to be manufactured in the United States, Ms. Cheskis discovered a quilting house in Stratford, Conn., entirely owned by women, another plus. The new web site helps her keep marketing costs down so she can keep the quality of her products high and keep production close to her home in Maryland.

Traveling frequently to the fabric centers in Manhattan to check out new fabrics, Ms. Cheskis has developed a collection of cute, cool prints. An Incog-neato placed on a child's bed could easily be mistaken for a groovy quilt.

"I originally designed them for kids that are too old to wear pull-ups or older children with bed wetting issues. There are so many elementary and older kids with bed wetting problems that are at the age that they do not want to wear pull ups or have a 'uncool' thing on their bed," says Ms. Cheskis. "I'm also familiar with having a wet, sandy dog in my car… I wanted an attractive solution for all of these issues."

The smallest-sized Incog-neato, about the size of a placement, works well on a child's or adult's wheelchair, doing double-duty as a seat protector and cushion. It's also ideal for a dog basket bed. Larger sizes can cover car seats or the floor of a trunk, or can be used on stadium seats or as picnic blankets, diaper changers and maternity bed covers. Prices range from $40 to $85 through the company's new web site, www.incog-neato.com.

The small business has grown slowly but steadily, with all profits plowed back into the company. Ms. Cheskis' Incog-neato pads have already been featured in Jayneoni Moore's "Boom Boom Room," a luxury baby and kids style villa open to Golden Globe nominees, television or movie stars, top rock musicians, and paparazzo-magnet celebrities.

Last year, after being scrutinized by six different consumer and trade panels, Incog-neato earned a coveted 2007 iParenting Media Award. A trade magazine, Kids Today, has written glowingly about the product.

SOURCE: Incog-neato