News | July 28, 2010

Outlast Sheet Sets Launch Nationwide In Sleepy's

Boulder, CO - Outlast Technologies, the leader in temperature regulating technology, announces Design Weave, an Outlast licensee, is launching Outlast sheet sets for the first time in Sleepy's. The sheet sets will be sold under the Expressions trademark brand with the sub-brand name of Serenity.

Sleepy's, the largest mattress retailer in the world with over 700 stores in the U.S., is a mattress and specialty bedding retail leader. Sleepy's is the first retailer to place a 350 thread count Damask sheet set blended with Outlast technology. Judy Vella, VP of product development and branding for Design Weave, says, "We are pleased to be partnering with Outlast on such a great product—we love the technology and believe the sheets will be popular among Sleepy's consumers."

When coupled with Outlast core bedding products (mattresses, mattress pads, blankets, pillow protectors), Design Weave's innovative and luxurious sheet set incorporating Outlast technology helps to reduce temperature changes under the covers so the user stays at a balanced temperature throughout the night.

"The Sleepy's placement via Design Weave is exciting in that we were able to not only fill a void within the distribution channel, but also do it with a unique, fashion-sensitive, high value-in-use product that we're sure consumers will embrace," says Guy Eckert, executive vice president of business development for Outlast Technologies. "I'm excited to have Sleepy's on board and look forward to future innovations."

Benefits Of Outlast Technology

Outlast technology incorporated in the fabric of the sheets actively balances the microclimate temperature under the covers, allowing users to stay in a comfort zone. Outlast technology improves comfort by managing heat build-up under the covers to prevent perspiration and continuously adapts to changing skin temperature to keep you "thermo neutral." Outlast bedding is perfect for thermally incompatible couples, women experiencing menopause and anyone looking for a more comfortable night's sleep.

Sheet sets are available in green, blue and white, Damask stripe pattern.

  • 350 thread count
  • 50% cotton and 50% Outlast viscose fiber
  • Outlast temperature regulating technology
  • Easy care—machine washable
  • Set includes: 1 flat sheet, 1 fitted sheet, 2 pillowcases (1 pillowcase for twin and twin xl)
  • $118.99 – $153.99

Sheet sets available as of June in all Sleepy's stores. For more information, visit: http://www.sleepys.com/.

SOURCE: Outlast Technologies