News | June 18, 2025

Woolmark And COLOURizd Introduce Revolutionary Reduced-Impact QuantumCOLOUR Textile Coloring Solution For Wool

Lower costs, less energy intensive, and with zero wastewater, the new QuantumCOLOUR process is set to revolutionise wool textile colouring

Woolmark, the global authority on wool, has teamed up with COLOURizd, pioneers in dry textile colouring processes, to introduce a revolutionary new method to colour wool and wool blends.  

COLOURizd QuantumCOLOUR is a cutting-edge yarn colouring process that can significantly reduce resource consumption. Using just 0.5L of water per kilogram of yarn, this technology eliminates the need for bleaching, pre-treatment and wastewater discharge. This makes the COLOURizd QuantumCOLOUR a reduced resource-intense colouration process, where only the wetting agent and pigment binder system are required.

“After extensive testing on Merino wool and wool blends, we realised the team at COLOURizd is on to something truly revolutionary for the wool industry,” said Woolmark General Manager Processing Innovation & Education Extension Julie Davies. “The Quantum COLOUR process provides durable solutions, creating faded-to-saturated tonal depths of colour for wool and wool blends. And since it uses very little water, suppliers can choose to colour wool and wool blend yarns without the need for wastewater processing infrastructure.” 

Traditional dyeing requires a variety of chemicals, including caustic soda, acids, bleach, and salts, all washed in with between 60 and 120 litres of water per kilogram of yarn. The COLOURizd method uses none of these chemicals, instead utilising a bluesign certified pigment and binder injected into a yarn fibre bundle. The result is a process that allows for a range of colours and supple textures. 

“Woolmark represents the gold standard within the wool industry and they will be instrumental in helping to offer our lower impact, higher performance process to new markets,” said COLOURizd CEO Jennifer Thompson. “Our current clients include Kontoor Brands (Wrangler and Lee), Cone Denim, and GANT, and working with Woolmark will allow us to reach an entirely new market, bringing sustainability and performance solutions to wool manufacturers around the globe.” 

Successfully validated on 100% Merino wool, as well as blends with cotton, TENCEL and nylon, on a range of yarn counts from 30/2NM to 80/1NM, the COLOURizd QuantumCOLOUR pigment process meets all standards for colourfastness and durability. Assessed through authorised laboratory partners, Woolmark testing was carried out on yarns, fabrics and garments, showing the technology delivers consistent colour performance and long-lasting wear. 

Woolmark and COLOURizd will introduce this new technology during Pitti Immagine Filati, booth I/20, on July 1-3, in Florence, Italy. To schedule an appointment, please email Woolmark at meetwithus@wool.com.

Source: Woolmark